Who is the Audience

Direct Connect offers advertisers access to checked bagage on over 30 different domestic & international airlines, in over 60 airports in North America and growing, including hubs.

With this footprint, we can access checked bags on over 725,000 flights a year and have the ability to grow the program through relationships with other aviation service providers.

In addition to this expansive reach, our program’s value is derived from our ability to target the attractive business and leisure traveler demographics:

Gender

• Male (53%) / Female (47%)

Household Income

• $75,000+ (61%)
• $100,000+ (46%)

Age

• 18 to 49 (67%)
• 25 to 54 (70%)
• 35 to 49 (37%)